Selfbook raises $25M at a $125M valuation to simplify the hotel booking experience
Company Insight: Selfbook, a pioneering hotel payment software startup, has successfully raised $25 million in a Series A funding round. The investment, spearheaded by Tiger Global Management, propels Selfbook's valuation to $125 million. The company, often referred to as the "Shopify for travel," is making waves by offering a single line of code solution for hotels to integrate seamless payment systems directly into their reservation platforms.
Investment Highlights:
The Series A funding round values Selfbook at $125 million, a substantial increase from its seed round valuation.
Participation from Valia Ventures, Fin Venture Capital, and strategic angel investors, including early Stripe employee Lachy Groom.
Rapid expansion with contracts for nearly 90 hotels, with 15 already live, showcasing the demand for Selfbook's innovative solution.
Funding Impact and Industry Evolution:
This strategic funding round is a testament to the potential and readiness of the hospitality industry to adopt advanced fintech solutions. Selfbook's growth trajectory and the investor confidence it has garnered are indicative of a significant shift towards more efficient, secure, and user-friendly payment processes in hotel bookings. The capital infusion will enable Selfbook to further refine its technology, expand its reach, and continue to transform the hotel booking experience for operators and guests alike.
