Struck Capital Ploughs $15M into Spinning Up Its Own Startups
Company Insight:
Struck Capital is taking a hands-on approach to venture capital with the launch of Struck Studio, a venture studio model backed by a $15 million fund. The studio, led by Adam Struck and Michael Montero, along with Chairman Tom Ryan, is flipping the traditional VC model by creating products and companies from the ground up, then finding experienced entrepreneurs to take the helm.
Investment Highlights:
Struck Studio is part of Struck Capital's larger $220 million AUM funds, with backers including high-profile names like Leonardo DiCaprio.
The studio's model is based on leveraging in-house resources and information asymmetries from its portfolio companies to ideate, validate, and build MVPs.
Struck Studio aims to address market gaps and trends ahead of the curve, focusing on areas underserved by current startups.
Innovation and Market Dynamics:
Struck Studio's initiative represents a shift in the venture capital paradigm, where the focus is on creating and nurturing startups rather than just funding them. This model could potentially streamline the path to product/market fit and reduce operational inefficiencies. By offering significant equity to recruited CEOs, Struck Studio is positioning itself as a collaborative and founder-friendly venture studio in the competitive startup ecosystem.
